The Only Style Rule That Applies From Now on

Did you know that there may have been as much as 11 000 litres of water to make your jeans? With that figure in mind so quickly fades the style rules that limit us and instead, there’s only one rule that counts.

You also have a closet filled with clothes that you for one reason or another do not know to use? Perhaps this is one of those pieces where just because there’s a little voice inside you that says that you should not use them this or that. Ignore it, and as long as we use our clothes – enjoy them as we want and then let someone else make it so is not so important. H & M by campaign video below make up with the thousands of rules regarding what we can and cannot wear. The most important thing is that we dare to dress as we want – and then do the environment and our people service to recycle clothes instead of mucking them. To produce a pair of jeans can require as much as up to 11 000 litres of water and 2 kilos of chemicals – then it’s our responsibility, that they may live beyond the first ripped open the hole.

In addition to classic clothing collections and second-hand shops, you can also leave the clothes in stores Lindex, KappAhl, H & M, Gina Tricot and Hemtex. Then they are recycled by to be sold as second hand or that the material is being utilized and becomes something new – and in many cases, you can also get something back from the shop.

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Should you buy a pair of jeans in years – let there be those here!
Are your jeans worth 11,000 litres of water and 2 kilos of chemicals?

 

Gallery

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